Taking consumer connection to the next level social media is an integral part of our lives today. Going beyond posting pictures and status updates, social media is the guide for brand value offering insights into competitor’s SMP or Single minded Proposition along with giving the end user the liberty to check the price and ask […]
Read More →It’s 2016 and your brand’s online success story will be scripted on the basis of marketing trends and generation of unique user experience. eMarketer’s report states that in 2017 total digital ad spends will exceed television ads and online ads spend will go up by 15.4%. A sign of sorts indeed. So, with this positive […]
Read More →In a field where new software, new users and new companies spring every month, the digital marketing arena can be interesting and exciting for a person or company who knows hands-on about the latest trends. Like the proverbial early bird that catches the worm, here is a sneak-peek into top 5 trends of digital marketing […]
Read More →In today’s jet-cyber age, social media is an important part of an organization or individual. It gets you vast network, more groups and more attention. But the flipside is that the social web world is too crowded. Crowded enough to swallow a brand or a personality. So how do you stand apart from the rest […]
Read More →From maps to astrology to home remedies to managing expenses, everything is in the palm of your hands thanks to apps. If web is credited with making the world come closer, then mobile apps have brought information to our doorstep or fingertips. The rising star – Mobile Internet In 2013, there were 200 […]
Read More →The digital space has brought the world closer to one’s desktop. However, the key to stand apart from the overcrowded digital arena does NOT lie in restricting the communication to B2B or B2C level; instead the communication with the target audience should focus on H2H (human to human) level. Whether you have a mid-sized or […]
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